Keyword Targeting

Rank for the Terms Your Customers Are Actually Searching

Stop showing up for the wrong searches—or not at all. With targeted keywords, your business appears in front of people actively looking for what you offer.

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Why Most Websites

Struggle to Get Found

Many businesses spend money on a website or ads, but when customers search online, they still don’t appear. Either they’re buried on page two, or they show up for the wrong terms that don’t bring buyers. Without the right keywords, you’re invisible to the people ready to choose you over a competitor.

Many businesses spend money on a website or ads, but when customers search online, they still don’t appear.

Either they’re buried on page two, or they show up for the wrong terms that don’t bring buyers.

Without the right keywords, you’re invisible to the people ready to choose you over a competitor.

The Fix: Smarter Keyword Targeting

Keyword Research

We uncover the exact phrases your ideal customers are searching for.

Search Volume Analysis

We focus on terms with strong search volume, so you attract real traffic.

Competition Analysis

We analyze your competitors’ keywords to find the most profitable opportunities for you.

Keyword Mapping

We match the best-converting keywords to the right pages on your website.

On-Page Optimization

We enhance your content so search engines connect your site directly to your customers.

Performance Monitoring

We track your results and refine your strategy as search trends evolve.

The Keyword Targeting Game Plan

#1 Discovery

We learn about your business and industry.

#2 Research

We identify the most valuable search terms.

#3 Optimize

We apply keywords across your website content.

#4 Refine

We track results and adjust to keep you ahead.

Why It Matters

for Your Business

Keyword targeting helps your website show up in front of the right people at the right time. Instead of chasing broad traffic, you attract visitors who are actively searching for your services. That means more visibility, more qualified leads, and a stronger return on the marketing dollars you’re already investing.

Keyword targeting helps your website show up in front of the right people at the right time.

Instead of chasing broad traffic, you attract visitors who are actively searching for your services.

That means more visibility, more qualified leads, and a stronger return on the marketing dollars you’re already investing.

Apply Today

Apply For a Website

Frequently Asked Questions

How many keywords do you target?

We focus on the terms that matter most to your business—usually your core services and high-value opportunities. Instead of chasing hundreds of irrelevant keywords, we target the ones that actually bring in leads.

How soon will I see results from keyword targeting?

Most Toronto businesses see initial SEO improvements within 2-3 months, with significant ranking gains typically occurring within 4-6 months depending on competition and keyword difficulty.

Do I need to provide anything?

Just tell us about your business, services, and what makes you different. We handle the research, optimization, and tracking from there.

Is this included in my website development package?

Yes, keyword targeting is automatically included in all Ascend Scaling website development packages to ensure your site not only looks great but gets found by customers.

Will I have to write new content?

Not necessarily. In most cases, we optimize your existing website copy. If new content is needed to rank better, we’ll guide you through what’s required and can create it for you.

What if my competitors are already ranking for my keywords?

That’s exactly why keyword targeting matters. We find opportunities they’ve overlooked, and we help you compete on the most valuable search terms for your local market.

How do I know keyword targeting is working?

We track rankings, traffic, and conversions tied to the targeted keywords. You’ll get clear updates so you can see progress without needing to dive into the technical details.

Built Into Your Website Package

Built Into Your

Website Package

Keyword targeting is automatically included in our website development packages—it’s one of the key ways we make sure your site doesn’t just look great, but actually gets found.